Featured Projects
Jaguar XK: Keys to the City
promotional mini-site
Jaguar, Concierge.com + c23 partnered to create a cross-promotional mini-site employing sumptuous photography, understated elegance, kinetic transitions, a great soundtrack + technological savvy. Creative execution mirrors the virtues of the new Jaguar XK and its appeal to an important new demographic: the hipster-riche. Really?
This was tons of fun. Got to play with video. Got to spend tons of money on sexy photography. And best of all, got to listen to Spoon’s “I Turn My Camera On” about a million times over the course of development. Despite which, we still love that song.
